Social Media
It’s no secret that social media can be a goldmine for businesses. But it isn’t enough to simply be “active” on the various platforms that are out there. What type of content should you be posting, on which platforms, and at what days and times? How do you reach more potential clients in your target demographic?
With an effective social media strategy, you can reach premium prospects during peak engagement times, with messaging that connects with them on an emotional level. Our social media services include social media strategy, content marketing, platform management, and audience development:
Social Media Strategy. Flux DMC will work with you to set attainable goals: brand awareness, engagement, site traffic, leads and sales, etc. From here, we establish metrics that align directly with your goals, including reach, following, clicks, engagement, hashtag performance, organic vs paid likes, and sentiment. After thorough research into your current audience, target audience, and your competition, we will lay out a content strategy and post plan that works best for your needs.
Content Marketing. Yes, content is king, but it still requires strategy. What type of content resonates with your target audience? Flux DMC will create engaging original content for your brand, including beautiful imagery and short-form video. We will also utilize A/B testing to continuously refine the content that speaks best to your customer base.
Platform Management. You’re busy, we get it. But your followers are still expecting you to post fresh content, and to be “on” to respond to questions and comments. With Flux DMC’s platform management solution, we will handle your social media posts and monitoring for you, ensuring that you’re always there for your customers.
Audience Development. Having lots of followers is nice. But how do you make sure you’re attracting the right audience for you? Flux DMC will ensure you are targeting to build your brand’s social media community of premium prospects, not just random followers and bots.